fic Equal Sales???

 by: Willie Crawford

Everything being equal, more traffic to your website translates into more sales. Hence you read a lot lately about ways to generate more traffic to your website.

I’d like to begin by saying that more traffic does not necessarily equal more sales. Your website can attract tons of traffic for the freebies and if it is not conducive to making sales, you will probably not make more sales. Being conducive to more sales means offering quality, needed products at a good price, and making it easy to order these products. This point must always be kept in mind.

Everything is not usually equal – especially if you are offering the same affiliate products as everyone else. The one thing that distinguishes your site from all the others is the relationship you have with your site visitors. Given the chance to buy the same product from hundreds of sites, most people will buy from someone they know, trust, and feel some type of connection with. This is true for me and I am sure it is true for most of you. So part of your focus everyday must be on being responsive to customers reaching out to you. They reach out with questions, comments, requests for help, and other notes. If you are not responding promptly to these little notes you are missing a very big part of the picture.

Assuming you are busy building relationships with your current customer-base, then your next focus should be on attracting new visitors to your website. Techniques that have proven themselves to me include ezine ads, signature files, banner exchanges, links exchanges, notices on bulletin boards, news and discussion group postings and ezine articles. You should be using as many of these as practical.

Targeted ezine ads work great. However, you must constantly refine and test your ads. Change the headline and see what the difference in response rate is. It is a never-ending process of improving and refining. However, when you get an ad that works great, be very slow to change it.

Banner exchanges are the same – you must constantly work to improve your banner. A good attention grabbing banner with a compelling message will produce click-thrus. An animated banner will generally attract more attention, and with the right message will compel the reader to click on it. With banners – the old warning – no more than 2 banners per page. More than this will probably slow the page down and you won’t benefit from the click- thrus since the surfer won’t wait for your page to finish loading.

I also exchange a few links from time to time. After all – your visitor is going to eventually leave, so you may as well trade traffic with complimentary websites. Just make sure that the trade benefits both webmasters, and your visitors. Trading links with a disreputable or questionable site harms longterm customer relationships.

While on links, free-for-all links pages also produce traffic to your website although not the flood that many hope for. The key here is to post to as many sites as possible since it is a numbers game. For this reason, I recommend using automatic submission software or programs such as linkomatic. The drawback with posting to hundreds or thousands of free-for-all links pages is that many of them will send you an acknowledgement message. To handle this flood of email, I recommend having an email address that you use just for this purpose. That way, you can sort through these emails at your leisure. Some of them do contain worthwhile offers.

Posting to discussion groups and newsgroups pulls in some traffic too. The key is to offer helpful information and then a signature file with a compelling teaser. Vary your signature file until you find one that works. Think of your signature file just as you do any other headline. It should tell the customer what benefits he will gain from clicking through to your website.

The final method of driving traffic to your website that I will touch upon is writing ezine articles. It’s no secret that a well-written ezine article establishes your experise and can generate many visits. Getting an article published in one of the larger ezines will generate hundreds of quality visitors. Many of these will bookmark your site and become repeat visitors. This is what you are really aiming for. Look for a topic that you do not feel is adequately explained. Do some research and write an article explaining it better. You have produced a very valuable article and your readers notice this. Readers notice the difference in the quality of articles, and hence your level of expertise.

Do all of the above things and your will increase traffic to your website. Keep in touch and work to build relationships with new and repeat visitors. Work to constantly refine your website and you should see a steady increase in sales. It is a process of gradually building up steam – while constantly improving.

About The Author

Willie Crawford is a marketing consultant, promotion specialist and popular writer. His website contains over 180 articles on internet marketing as well as a very active discussion forum. Visit today and begin learning what really DOES work in building your business http://www.williecrawford.com

Source: High Quality Article Database – 365Articles.com

  Why buy Website Traffic for your Site
A huge informative website or a small inconspicuous website, size of your web site makes no difference unless people genuinely visit your site. You may try to attract website traffic through different means like search engine optimizations, pay per click, pay per lead, link exchange, viral marketing, and similar others. But these prove useless unless you buy web traffic. Web traffic is the backbone of any web site as there can be no sales without web traffic. There are many online sites that provide guidelines to attract website traffic. Webmasters across the globe buy web traffic from such sites.....

  How To Monetize Your Traffic So You Get The Most Out Of It
Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial. We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there....

  The Amazing Power of Articles to Drive Traffic to Websites
Most experienced marketers are in awe of the amazing power of articles. Distributed in a consistent and structured submission pattern, they provide a force to drive insane amounts of traffic to any website. And yet some online enthusiasts shy away from article submission in the mistaken belief that the process is tedious and time consuming whereas nothing could be further from the truth. Certainly there is something of a learning curve to be negotiated in the matter of creative writing but with the amount of assistance available online nowadays, that is not a problem for anyone requiring tuition. A sound practice for beginners is....

  How To Monetize Your Traffic So You Get The Most Out Of It
Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial. We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there....

  My Website Needed More Targeted Traffic. Guess Where I Found It?
My Website Needed More Targeted Traffic. Guess Where I Found It? by: Brian McGregor There's nothing new about using joint ventures to get traffic to websites. And good information is freely available from many internet marketing sites on how to set up JVs. This article is for the 97% of webmasters who aren't aware of a particularly powerful JV partner who already exists, and is willing to work with you. Before I reveal all, let me just check….. Like me, I would image you'd be happy if: Your JV partner's site gets huge traffic. The vast majority of page views are by targeted traffic. You can create....

Trackback URL for this post:
http://www.problogtips.com/traffic-equal-sales/1317/trackback/

Posted by Jaron in the catagory of... General Interest

1 Trackback »